ABOUT
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Me
Rodrigo Monayar
As a professional, I have always tried to tackle brands and people´s needs and to understand the culture around them both from different perspectives, coming out with integrated solutions that are also consistent in the long term.
Today, I am able to do this thanks to skills and abilities that I have acquired in trainings of Research & Frameworks for Planning, Digital Planning, Social Listening, Social Ethnography/Coolhunting; Anthropology, Sociology; Forecasting/Future Scenarios Analysis; Copywriting and Storytelling, because I think these give an added value to the results I offer.
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From the beginning of my career, I have worked in Marketing areas of different companies, always focusing on Creative Strategy. As time goes by, I have also acquired experience working freelance, either for individuals; agencies; consultancy firms or jobs banks like Upwork, where I have found my first opportunities with clients from abroad.
Besides, I am currently performing as a Global Ambassador on Retail and Consumers area of the Scanning Network for the Copenhagen Institute for Futures Studies. Here I work on forecasting and emerging hints of possible futures.